Skip to content

UK & NA Content Manager

    • London
  • Publishing

Job description

Are you a sports betting enthusiast with experience of writing on the subject and knowledge of content management and SEO? If so, you might be our perfect candidate!

We’re looking for a Content Manager to contribute to driving success on Better Collective’s assets across the UK & North America.

The role

As a Content Manager, your key objectives will be developing, optimising and coordinating the production of high-quality betting and casino content. Working in our London office (in a hybrid WFH model), you will become part of a highly skilled and dedicated team catering to user groups in the sports betting and the iGaming verticals across the UK and North America.

We believe that great SEO content isn’t content that features the most keywords- it’s the content that performs the best in organic search. That starts with an aspiration to create the best content for the informational needs of our visitors. This might include crafting stories and providing statistical commentary on popular betting markets or detailed, informative content on betting and iGaming operators and offers. We’re not interested in creating digital landfill; we want to create content that achieves fantastic reach.

What does this job offer you

  • The chance to develop content across high profile assets in the UK, US & Canada

  • The opportunity to combine your ambition to advance your content and SEO skills with your passion for sports and betting

  • Collaboration with market-leading experts on SEO & digital marketing

  • High degree of ownership and responsibility in work

  • Daily working life in a dynamic, welcoming and highly international work environment

  • 30 days annual leave (excluding bank holidays!)

  • Private health and dental insurance, income protection and life assurance 

  • £35 per month towards broadband costs 

  • Enhanced Pension plan 

  • Vibrant working space, with regular social fun activities 

As our content manager you will

  • Work with a Team Lead to ensure quality, SEO optimisation & content monetisation

  • Receive content management and SEO training from experienced team members

  • Facilitate content production according to our assets’ content strategies

  • Contribute ideas that develop and improve those strategies

  • Build relevant tracking links and ad placements

  • Work closely with the team to ensure the content is optimised for search engines

  • Create new content briefs and guide production based on business priorities

  • Regularly monitor dedicated KPIs and user metrics

Job requirements

  • Knowledge of sports and the target audience of bettors

  • Good knowledge in sports betting (casino is a plus but not necessary)

  • Passionate about content production and has a keen eye for detail

  • Experience in writing content that performs well in organic search

  • Strong communicator capable of briefing writers to achieve great results

  • Proactive and passionate about reaching goals

Hybrid
  • London, United Kingdom

or

Why join Better Collective?

At Better Collective, we pride ourselves on fostering a workplace where talent thrives and collaboration flourishes. We are committed to nurturing a learning environment where your growth is a priority. Imagine working alongside a dream team of talented individuals who not only bring their skills to the table but also complement each other. You’ll have ample opportunities to learn on the job from talented colleagues eager to share their knowledge, taking on responsibilities that challenge and inspire you.

Guided by our core values of respect, integrity, ambition, and collaboration, we strive to maintain an inclusive and safe space for all employees. Our culture is built on support and camaraderie. Here, you’ll find caring colleagues who unite over shared passions and ambitions, creating a supportive environment where everyone can succeed together. We believe in having fun while achieving great things, ensuring that work is both enjoyable and rewarding.

Read more



About Better Collective

We are a global sports media group headquartered in Copenhagen, thriving in a vibrant international environment with more than 1,600 talented professionals working in offices across four continents and representing over 30 nationalities. Our dedicated employees drive our ambition to conquer the sports media world and become the leading digital sports media group. We are home to renowned international and national sports media brands such as HLTV, Futbin, Action Network, VegasInsider, Bolavip, SvenskaFans, Tipsbladet, Betarades, and more. Our mission is to excite sports fans through engaging content and foster passionate communities worldwide.

For those who love sports, Better Collective offers the opportunity to work on something you are passionate about, making work both purposeful and enjoyable. Even for those not into sports, the strong sense of sportsmanship woven into our organization and core values creates a collaborative and fun environment.

Better Collective is dual-listed on Nasdaq Stockholm (BETCO) and Nasdaq Copenhagen (BETCO DKK). 

Read more



We are an equal opportunity employer

We strongly believe diversity gives us the edge and we are committed to creating a safe working environment where employees can thrive. By embracing our diverse perspectives and experiences, our teams collaborate to innovate and deliver superior sports content and products. We hire for cultural growth and welcome everyone, regardless of background,  ethnicity, age, religious and political beliefs, sexual orientation, gender identity, disability, and other characteristics.

BC logo fillHomepage