CRO Manager

THE ROLE

Better Collective is looking for a highly organised, experienced individual to support our European business. In this role you will enhance our website performance and increase conversion rates through data-driven strategies, ultimately driving revenue growth and improving user experience.

RESPONSIBILITIES:

• Conversion Rate Optimisation:

Develop and implement data-driven conversion rate optimisation strategies tailored to the company's websites.

Utilize A/B testing and multivariate testing methodologies to identify and implement improvements.

Stay updated on industry best practices and emerging trends in conversion rate optimisation.

• Performance Monitoring and Analysis:

Monitor and analyse website and digital campaign performance using web analytics tools such as Google Analytics.

Identify key performance indicators (KPIs) and track metrics related to conversion rates and user behavior.

Generate regular reports and present findings to stakeholders, highlighting opportunities for optimisation.

• User Behavior Research:

Conduct qualitative and quantitative research to gain insights into user behavior, preferences, and pain points.

Utilize tools such as heatmaps, session recordings, and surveys to gather data on user interactions.

Identify areas for improvement based on user feedback and data analysis.

• Cross-Functional Collaboration:

Collaborate with cross-functional teams, including marketing, design, and development, to implement optimisation strategies.

Communicate effectively with team members to ensure alignment on goals and priorities.

Prioritise tasks based on potential impact and resource availability.

• Reporting:

Generate comprehensive reports on optimisation efforts, including key findings, recommendations, and performance metrics.

Present findings to stakeholders, including executives, marketing teams, and product managers.

Translate technical insights into actionable recommendations for non-technical stakeholders.

• Project Management:

Coordinate with internal and external teams to execute optimisation projects effectively and efficiently.

Define project scopes, timelines, and deliverables, ensuring adherence to deadlines and budgets.

Maintain documentation of project plans, progress, and outcomes for future reference.

BENEFITS:

• Private health insurance
• Sick leave 100% paid
• Canteen with free meals and drinks
• Flexible working hours
• Additional vacation days after two years in the company

We also provide up-to date equipment, entertainment facilities in a modern office right in the city center, company parties, yearly trip out of town, holiday presents and more.

Note: Flexible working hours and occasional work from home options in Better Collective help us achieve proper work-life balance. We strongly believe in the magic of teamwork, though, so we come to the office at least once a week to keep the team spirits high.

APPLICATION DEADLINE

We look forward to hearing from you and accept applications until 17th of June.

Please submit your CV and cover letter in PDF; only applications submitted in English will be considered.

Expected start date: as soon as possible.

• Data Analysis: Ability to analyse complex data sets and derive actionable insights to drive optimisation strategies.
• Communication: Strong verbal and written communication skills to effectively convey findings and recommendations to stakeholders.
• Collaboration: Ability to work effectively with cross-functional teams to implement optimisation initiatives.
• Project Management: Proficiency in project management methodologies to coordinate multiple projects and deliverables.
• Adaptability: Willingness to adapt strategies and approaches based on evolving user behavior and industry trends