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Ad Operations Specialist

    • Toronto

Job description

We are…

A leading digital sports media group with a large global presence. Our Better Collective brands, including Action Network, Playmaker, Rotogrinders, HLTV, and The Nation Network, attract over 400 million monthly visits. At Better Collective, we believe in the power of sports to unite and inspire people. With our innovative approach and fan-first mentality, we're redefining how sports content is consumed and shared. 

Like all winning teams, we value respect, creativity, and fun. We operate in a dynamic environment where collaboration drives ideation and where you will help shape the ever-growing sports media landscape as we know it. Here at Better Collective, we provide an opportunity for your voice to be heard and create a space where you can have fun in the process. We’re not just about work, rather we look to build a community that celebrates victories, learns from hardships, and grows as one. Whether a sports fan or just curious, Better Collective is the place where your talent can shine while you make a real impact along the way.

You are…

The the expert that know ad ops inside and out—and actually enjoy making campaigns run smoothly and seeing the real impact of your work. With experience in the North American digital ad space, you spot opportunities to improve how things are done and want to be part of shaping that change. You’re not into just ticking boxes—you want to make smart calls, work closely with sales, solve problems quickly, and find better ways to get results. You’re looking for real ownership, not micromanagement, and you're ready to be the go-to person for ad ops in the region. You bring ideas, care about outcomes, and want to be part of a team where what you do truly matters.

Job requirements

You will…

  • Own North America direct-sold campaign activation and performance results.

  • Manage full campaign setup and execution within Google Ad Manager 360.

  • Partner with North America commercial teams to understand campaign objectives.

  • Optimize campaigns using data to exceed established performance targets.

  • Identify and resolve technical issues impacting ad delivery effectively.

  • Provide clear performance updates and actionable insights to internal teams.

  • Contribute to improving ad operations workflows and best practices in North America.

You have…

  • 4+ years of hands-on experience working within Google Ad Manager 360.

  • Proven experience managing digital advertising campaigns for North American-based brands directly and through advertising agencies.

  • A demonstrable track record of commercial success in digital advertising.

  • Solid experience working on the publisher side of the digital advertising ecosystem.

  • Strong analytical skills with the ability to interpret campaign data and provide actionable insights.

  • Excellent organizational skills and attention to detail, with the ability to manage multiple campaigns simultaneously.

  • Strong communication and interpersonal skills to effectively collaborate with commercial and global teams.

Nice to have:

  • Experience working with custom or non-standard advertising products and formats.

  • Familiarity with the broader advertising network landscape.

or

Hybrid
  • Toronto, Canada

Why join Better Collective?

At Better Collective, we pride ourselves on fostering a workplace where talent thrives and collaboration flourishes. We are committed to nurturing a learning environment where your growth is a priority. Imagine working alongside a dream team of talented individuals who not only bring their skills to the table but also complement each other. You’ll have ample opportunities to learn on the job from talented colleagues eager to share their knowledge, taking on responsibilities that challenge and inspire you.

Guided by our core values of respect, integrity, ambition, and collaboration, we strive to maintain an inclusive and safe space for all employees. Our culture is built on support and camaraderie. Here, you’ll find caring colleagues who unite over shared passions and ambitions, creating a supportive environment where everyone can succeed together. We believe in having fun while achieving great things, ensuring that work is both enjoyable and rewarding.

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About Better Collective

We are a global sports media group headquartered in Copenhagen, thriving in a vibrant international environment with more than 1,600 talented professionals working in offices across four continents and representing over 30 nationalities. Our dedicated employees drive our ambition to conquer the sports media world and become the leading digital sports media group. We are home to renowned international and national sports media brands such as HLTV, Futbin, Action Network, VegasInsider, Bolavip, SvenskaFans, Tipsbladet, Betarades, and more. Our mission is to excite sports fans through engaging content and foster passionate communities worldwide.

For those who love sports, Better Collective offers the opportunity to work on something you are passionate about, making work both purposeful and enjoyable. Even for those not into sports, the strong sense of sportsmanship woven into our organization and core values creates a collaborative and fun environment.

Better Collective is dual-listed on Nasdaq Stockholm (BETCO) and Nasdaq Copenhagen (BETCO DKK). 

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We are an equal opportunity employer

We strongly believe diversity gives us the edge and we are committed to creating a safe working environment where employees can thrive. By embracing our diverse perspectives and experiences, our teams collaborate to innovate and deliver superior sports content and products. We hire for cultural growth and welcome everyone, regardless of background,  ethnicity, age, religious and political beliefs, sexual orientation, gender identity, disability, and other characteristics.

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